Search Engine Optimization or SEO is the step by step process of making web pages search engines friendy so that site will achive better rank in seach engine on specific keywords or keyword phrases.
To get better rank in search is very critical for any business because 80% of the people who use search engine to find desire product or services use first 1 or 2 pages of search engine resurt page. (SERP).
Optimization of website to achive higher rank or placement in search engine can increase natual flow of visitors to your site and grow customer base.
In early days when search engine results order or indexing was a kind rocket science and but slowly it became a Science blended with Art but these days it looks like it is Art where you can carve your web pages smartly and make them search engine friendly and get higher rank on first page or even first position on certain keywords related to your business or services.
